We often hear a lot about retail superpower Amazon, however in this week’s edition of the Be Better Off Show Podcast, Brett sits down with CEO of Booktopia, Tony Nash who is going head to head against Amazon.
Starting Booktopia with a budget of $10 a day, Tony has since grown and upscaled the business to be a $113 million-dollar online retailing empire with 200 employees and over 150,000 items in stock. Impressively, Booktopia sells a book every 10 seconds!
In a COVID-19 business economy and society Tony says:
“Books have proven to be recession proof in 2008 and 2009 and pandemic proof in 2020. Books are something people turn to for education, relaxation, escape and we were well positioned to take advantage of that”.
The world of E-commerce can be a complex place however with the enduring allure of books, 100% Australian owned Booktopia is navigating COVID-19 and continuing to take on global mega-brand Amazon.
“Find your one thing and do it really well. For us, it’s books"
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What is The Be Better Off Show Podcast?
Looking for the next big thing for your business? Where do you start?
With a different guest every week, The Be Better Off Show is your go-to business podcast packed to the brim with inspiring tales and insights from Australia’s greatest minds and business icons.
Helping you lead a healthier, wealthier and wiser life, the podcast covers everything from financial health and well-being tips to how to grow, scale up and improve your small business. Hosted by CEO of ASX listed Kelly + Partners Chartered Accountants, Brett Kelly, the Be Better Off Show is breaking the mould and helping people and Australian business owners be better off in all aspects of their everyday life.